Suntory World Spirits showcases genuine Japanese Whisky on the Monetary Occasions Weekend Competition in Washington, D.C. – Japanese Whisky Information
August tenth, 2025
Suntory World Spirits showcases genuine Japanese Whisky on the Monetary Occasions Weekend Competition in Washington, D.C.
As world curiosity in Japanese Whisky continues to rise, we take delight in pioneering efforts to boost transparency relating to what defines genuine Japanese Whisky and safeguarding the class’s status worldwide. Since establishing Japan’s first malt whisky distillery at Yamazaki in 1923, our relentless pursuit of high quality and perfection have led to our Yamazaki, Hakushu and Hibiki whiskies bringing world consideration and status to Japanese Whisky.
The Japan Spirits & Liqueurs Makers’ Affiliation (JSLMA) established a proper definition for Japanese Whisky in 2021, marking a big milestone within the trade’s dedication to authenticity. We help their dedication to strengthen laws by advocating for these “Requirements for Labeling Japanese Whisky” to be legally binding and plan to roll out their new Japanese Whisky brand on our Home of Suntory merchandise early subsequent yr.
This initiative goals to make clear labeling requirements in regards to the manufacturing course of and high quality of Japanese Whisky. To qualify as genuine, the whiskies should use Japanese water, be aged in Japan in picket casks for no less than three years, and bottling should happen in Japan. Study extra on the requirements right here.
On Might 10, we had the chance to showcase our unimaginable Home of Suntory Japanese Whisky on the Monetary Occasions Weekend Competition in Washington, D.C. We hosted two participating tasting periods that includes Toki Japanese Whisky, Hibiki Japanese Concord and Yamazaki 12 12 months Previous. Home of Suntory World Advocacy Supervisor James Bowker led the tastings and shared compelling tales about Suntory’s wealthy historical past because the founding home of Japanese Whisky.
Our President of The Home of Suntory Masaki ‘Mory’ Morimoto then spoke with Angela Mackay, Managing Director Asia Pacific and World Writer of FT Reside, to debate how the corporate is driving enterprise progress in key markets and leveraging our dedication to sustainable manufacturing practices like water conservation to fulfill our ambition to turn out to be the World’s Most Admired Premium Spirits Firm. He additionally spoke about Suntory’s household legacy as a definite marker of our heritage and monozukuri craftsmanship, with the current appointment of Nobuhiro Torii — the great-grandson of Suntory founder Shinjiro Torii — as President of Suntory Holdings.
Wanting forward, we consider that by collaboration with the JSLMA and our dedication to delivering the best high quality merchandise, the legacy of Japanese Whisky won’t solely endure however flourish on the worldwide stage.
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