The ten Most Common Tequila Manufacturers within the World for 2025

For the previous decade, tequila has been on an absolute tear in the US. In 2017, there have been simply six manufacturers promoting over 1 million circumstances per yr within the U.S. Final yr, there have been over a dozen. However in response to new information from The Spirits Enterprise (TSB), agave spirits gross sales might be slowing down.

Whereas tequila remains to be rising within the U.S. — it was one in all solely two spirits classes to enhance within the U.S. in 2024 — its margin of progress final yr was a lot smaller than in years previous. In 2023, tequila and mezcal grew by 5.7 % by quantity year-over-year, with a complete of 31.6 million circumstances bought, whereas worth elevated by 7.9 % to hit $6.5 billion.

Final yr, 32.3 million circumstances of tequila and mezcal have been bought within the U.S., a rise of simply 2 % year-over-year in response to the Distilled Spirits Council of the US (DISCUS). The spirits’ worth additionally elevated, although by only a fraction of how a lot it elevated the yr prior. In 2024, the worth of tequila and mezcal surged by 2.9 % to succeed in $6.7 billion.

However whereas the class at giant skilled some success final yr, some particular person manufacturers weren’t as fortunate. Following 4 years of regular progress, quantity of Jose Cuervo declined by 6.4 %, however the hit wasn’t sufficient to knock the model from the highest spot. For the sixth yr in a row, Jose Cuervo tops the checklist of the preferred tequilas on the planet. In second place is Don Julio, which crossed the 4-million-case gross sales threshold for the primary time final yr, whereas Patrón rounds out the highest three.

Try the remainder of the world’s hottest tequila manufacturers under.

10. El Jimador

Established in 1994 and named for the farmers who develop, are inclined to, and harvest agave vegetation, El Jimador is produced from one hundred pc blue agave grown within the lowlands of Jalisco. In 2024, the model bought 1.3 million circumstances throughout silver, reposado, and añejo expressions, down from 1.6 million the yr earlier than. The 14.2 % gross sales decline precipitated El Jimador to drop one rating from its No. 9 place in 2023.

9. Lunazul Tequila

When every of the top-selling tequila manufacturers, none had a greater yr than Lunazul. The Heaven Hill-owned model grew gross sales by a formidable 37 % final yr to hit 1.7 million circumstances. First launched in 2002, Lunazul Tequila is produced from one hundred pc blue agave, providing blanco, reposado, añejo, and cristalino expressions, together with Humoso, a smoky blanco.

8. Hornitos

First distilled in 1950 by Don Francisco Javier Sauza, Hornitos was created to have fun Mexican Independence Day, which falls on Sept. 16. Presently owned by Suntory International Spirits, Hornitos provides fairly an intensive lineup, with plata, reposado, añejo, and cristalino expressions beneath its umbrella, in addition to quite a lot of flavored tequilas and RTDs. Whereas the model skilled just a few years of progress within the early 2020s, case gross sales declined for the second yr in a row in 2024, down 8.9 % to hit 1.8 million circumstances.

7. Espolòn

For the previous 4 years, Espolòn has been steadily rising its case gross sales, and 2024 was no completely different. Final yr, the Campari-owned model grew its case gross sales by 14.6 % — the third largest soar amongst manufacturers within the prime 10. Produced in Los Altos, Espolòn is offered in 5 distinct expressions, with the newest, Flor de Oro, launched for the primary time in 2024 as a seasonal launch.

6. Gran Centenario

Of every of the manufacturers on the highest 10 best-sellers checklist, Gran Centenario is the oldest of the bunch. Established in 1857, the model was based by Lazaro Gallardo, who’s well known as the primary grasp distiller of tequila. Distilled within the highlands, all Gran Centenario expressions arrive in a stunning Artwork Deco bottle, which may have one thing to do with its recognition.

5. Casamigos

Simply one of the well-known celeb tequila manufacturers on the planet, Casamigos made a splash in 2017 when experiences emerged that founder George Clooney bought it to Diageo for $1 billion. However regardless of gross sales rising by a whopping 2 million circumstances from 2020 to 2022, issues slowed barely in 2023, earlier than dipping drastically final yr. In 2024, Casamigos’ gross sales throughout its blanco, reposado, añejo, cristalino, jalapeño, and mezcal expressions dropped by 20.7 % to 2.4 million circumstances, its lowest quantity since 2021.

4. 1800 Tequila

Produced at Fábrica La Rojeña — Latin America’s oldest distillery — 1800 Tequila has a near-infinite variety of expressions beneath its umbrella throughout commonplace, limited-edition, and ready-to-serve bottlings. The sheer variety of SKUs obtainable is probably going a contributing issue to the model’s spectacular case gross sales, which in 2024 exceeded 2.8 million.

3. Patrón

Based in 1989, Patrón is well one of the recognizable tequila manufacturers on the planet. Produced from one hundred pc blue agave, Patrón is offered in over 15 distinct expressions, although its squat silver, reposado, and añejo bottlings are probably probably the most well-known. Regardless of the model’s ubiquity, case gross sales have been slumping in recent times, down 8 % year-over-year in 2023, adopted by one other 11.8 % lower final yr. In 2024, Patrón case gross sales measured simply 2.8 million, the bottom quantity since earlier than 2020.

2. Don Julio

Don Julio is virtually synonymous with status, with its luxurious “1942” serving as tequila’s very first unicorn bottle. Based in 1942 by tequila icon Don Julio González, Don Julio is offered in quite a few expressions along with 1942, with newer releases together with Rosado and Alma Miel. The model skilled super progress in 2024, with case gross sales up 28.2 % to hit 4.4 million — the primary time Don Julio has crossed the 4-million-case threshold.

1. Jose Cuervo

Can something cease the dominance of Jose Cuervo? For the sixth consecutive yr, the tequila model has claimed the title of world’s best-selling tequila model, although the tides may quickly flip. In 2024, Jose Cuervo’s case gross sales skilled a 6.4 % decline, dropping to eight.9 million from 9.5 million the yr earlier than. Whereas it’s nonetheless 1 million extra circumstances than the model was promoting in 2021, it’s the first time gross sales have dipped under the 9 million case mark in three years.