Seattle, WA—Reuben’s Brews is proud to unveil its refreshed cans to your on a regular basis favorites. Identified for its dedication to crafting beer from the glass backward, they took the identical quantity of care and devotion to refresh the surface of the can as they do to brew the beer inside.
And whereas the dear nectar contained in the cans hasn’t modified, the replace goes past mere aesthetic modifications; it deepens the reference to every beer. The enduring ‘r’ has been subtly enhanced to supply a window into every beer’s story, and the addition of a brand new silhouette invitations prospects to discover the depth behind each can design.
Whether or not it’s the spires of Prague on Czech-style Pilsner or the equipment on Sturdy Porter representing that this beer is considered one of a handful that has been brewed on all three of its brewhouses, every beer has its personal distinctive story to share.
“Simply as all of us replace our wardrobes over time however are the identical individuals beneath, our cans have up to date their look however are nonetheless the identical nice tasting beers at coronary heart,” stated Adam Robbings, co-founder at Reuben’s Brews. “We spend each week making our beers simply that little bit higher, working so as to add delight to your day. It’s been a extremely enjoyable undertaking to brighten up our cans and higher share every beer’s story!”
Like their final refresh in 2019, the brand new designs are constant however fairly completely different. Working with High Hat, the essence of the present coloration schemes has been maintained, whereas boldly highlighting the Reuben’s cursive “r” on every can. This variation displays a pure development of the cans over time.
Along with the can improve, the refresh contains the introduction of recent 12-pack packing containers, merchandise, and Level-of-Sale supplies—these tales will deliver life to every of the beers.
Anticipate the brand new designs to roll out throughout the Pacific Northwest from late June onwards. Or go to the Reuben’s taprooms to expertise the refreshed feel and look of your favourite Reuben’s beers. Let’s increase a glass to crafting relationships, one beer at a time. Cheers!
For extra details about Reuben’s Brews and its 2024 model refresh, go to reubensbrews.com.
About Reuben’s Brews
At our household brewery in Seattle, Reuben’s Brews presents one thing for everybody. Named after our co-founders’ first-born little one, we brew from the glass backward, designing every beer with intention, unbound by constraints. As a result of the additional effort is value it. Out of your on a regular basis favorites to our revolutionary new releases, our objective is to make your day simply that little bit higher.
For additional press inquiries, please contact:
Ben Keene
Ben@ReubensBrews.com
206-784-2859
reubensbrews.com