Expertise
Photograph: J_News_photo – inventory.adobe.com
July 29, 2025
Pizza Hut Israel has partnered with AI advertising platform Pairzon for sooner insights, sharper concentrating on and measurable enterprise affect throughout dozens of places.
With Pairzon, the model unlocks the ability of real-time information to achieve the proper prospects on the proper time, each on-line and in-store, in accordance with a press launch.
“We do not have months to investigate or guess,” Roni Ophir, CMO at Pizza Hut Israel, mentioned within the launch. “Pairzon helped us transfer quick, act on actual insights, and see outcomes — not simply clicks. Precise foot visitors, precise orders.”
Utilizing first-party information from Pizza Hut’s digital and bodily touchpoints, Pairzon’s predictive AI helps determine high-value prospects and construct customized audiences. Campaigns powered by Pairzon confirmed significant enhancements in each attain and return:
- Drove a notable improve in new buyer visits throughout main city areas.
- Boosted in-store advertising effectivity with increased return on advert spend.
- Lowered general price per buy by means of smarter viewers concentrating on.
“In a fast-moving class like QSR, we want companions who’re simply as dynamic. Pairzon gave us the instruments to make real-time selections that drive real-world gross sales. It is not simply smarter advertising — it is more practical enterprise,” Idit Bechar, CEO of Pizza Hut Israel, mentioned within the launch.
“QSR manufacturers do not have time to waste,” Galit Arizon, CEO of Pairzon, mentioned within the launch. “With Pairzon, Pizza Hut may lastly join the dots between digital advertising and bodily outcomes — at scale.”
Pizza Hut has greater than 100 branches throughout Israel.
