CLEVELAND –
Nice Lakes Brewing Co. (GLBC) pronounces its distribution enlargement into
Massachusetts and Rhode Island with Atlantic
Beverage.
The brewery started its market launch on July 19, along side the discharge
of seasonal Oktoberfest in cans and draft. Along with the autumn favourite,
the brewery’s entry into the market contains new 2024 manufacturers Juicy
Vibacious Double IPA and Strawberry
Pineapple Wheat in cans, and Midwest IPA in cans and draft. The launch can be supported by
a number of kickoff occasions and promotions.
In 2023, the brewery accomplished its New York state footprint by increasing into
New York Metropolis. Massachusetts and Rhode Island symbolize the newest in GLBC’s
strategically increasing East Coast footprint.
“Nice Lakes has had a gradual
presence in Pennsylvania and New York for dozens of years and it was excessive time
we gave the residents of Massachusetts the possibility to drink Nice Lakes,” stated
Chris Brown, GLBC Interim Co-CEO. “For a few years getting into new markets was
stifled by brewing capability limitations from August to December. My counterpart
Interim Co-CEO Steven Pauwels has been in a position to improve and streamline our
brewing processes in an growing old facility, permitting us the chance so as to add a
few extra choose states. Wegman’s was additionally a driving drive so we might full
their footprint to have the ability to program throughout their community.”
The brewery has partnered with Holliston-based Atlantic Beverage. “Our gross sales
management did a deep dive and a number of surveys out there and Atlantic
Beverage persistently had the very best scores for execution and buyer
service, together with a considerate launch plan on bringing Nice Lakes to
Massachusetts and Rhode Island that aligned with our expectations. The beer
enterprise continues to be a relationship enterprise and Atlantic exudes that angle.
The Atlantic workforce is a bunch we might like to have a beer with after a fantastic day
promoting Nice Lakes out there,” stated Brown.
Prospects can anticipate finding GLBC’s Oktoberfest, Eliot Ness Amber Lager,
Midwest IPA, Juicy Vibacious Double IPA, and Strawberry Pineapple Wheat upon
launch.
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About Nice Lakes Brewing
Co.:
Nice Lakes Brewing Co.
(GLBC) is Ohio’s unique craft brewery, based in 1988 by brothers Patrick
and Daniel Conway in Cleveland, Ohio. GLBC is impartial and employee-owned,
and serves 16 states and Washington, D.C. with its award-winning portfolio of
contemporary, flavorful, and modern crafted drinks together with Vibacious® Double
IPA, Midwest IPA, Dortmunder Gold® Lager, and a strong number of seasonal
and restricted launch choices. Study extra at greatlakesbrewing.com.
