Little Caesars is taking its collaboration with Marvel Studios’ “The Incredible 4: First Steps” to the following stage with an in-app problem, providing unique rewards to followers.
Following the debut of the Incredible 4-N-One pizza, clients might now take part in a quiz on LittleCaesars.com or within the app to find out which Incredible 4 character they embody. After finishing the quiz and ordering the Incredible 4-N-One pizza, members will unlock unique, themed reductions on future purchases.
Every character alignment comes with a reward:
- Mister Incredible: 20% off any pizza
- Human Torch: 50% off any bread
- Invisible Girl: 20% off a future order
- The Factor: $3 off a future order
The in-app problem builds on Little Caesars’ summer season marketing campaign with Marvel Studios, which launched together with “The Incredible 4: First Steps” which hit theaters on July 25. The promotion beforehand featured collectible, four-part pizza containers that assemble to create a full workforce picture, together with a customized tv spot directed by the movie’s manufacturing designer, Kasra Farahani.
The Incredible 4-N-One pizza, launched on June 16 for $7.99, provides two slices every of Basic Cheese, Pepperoni, Italian Sausage & Bacon, and Pepperoni & Jalapeño. Moreover, Little Caesars is featured inside the “Incredible 4: First Steps” movie.
As a part of the continued collaboration, clients who buy $20 or extra (in-restaurant or on-line, excluding third-party supply) by means of Aug. 10 will obtain a code on their receipt for $4 off a film ticket to see the movie.