March 5, 2025
PRESS RELEASE
Apple introduces the brand new MacBook Air with the hovering efficiency of the M4 chip, a beautiful new sky blue colour, and a decrease beginning worth of $999
The world’s hottest laptop computer delivers extra worth than ever with higher efficiency, as much as 18 hours of battery life, a 12MP Middle Stage digital camera, and enhanced exterior show help — all in its strikingly skinny and lightweight design
CUPERTINO, CALIFORNIA Apple in the present day introduced the brand new MacBook Air, that includes the blazing-fast efficiency of the M4 chip, as much as 18 hours of battery life,1 a brand new 12MP Middle Stage digital camera, and a decrease beginning worth. It additionally gives help for as much as two exterior shows along with the built-in show, 16GB of beginning unified reminiscence, and the unbelievable capabilities of macOS Sequoia with Apple Intelligence — all packed into its strikingly skinny and lightweight design that’s constructed to final. The brand new MacBook Air now is available in an all-new colour — sky blue, a metallic mild blue that joins midnight, starlight, and silver — giving MacBook Air its most lovely array of colours ever. It additionally now begins at simply $999 — $100 lower than earlier than — and $899 for training, making it an unbelievable worth for college kids, enterprise professionals, or anybody searching for an exceptional mixture of world-class efficiency, portability, design, and sturdiness. With two sizes to select from, the brand new 13- and 15-inch MacBook Air can be found to pre-order in the present day, with availability starting Wednesday, March 12.
“MacBook Air is by far the world’s hottest laptop computer, and in the present day we’re giving everybody much more causes to find it irresistible, together with an enormous increase in efficiency with the M4 chip, a brand new Middle Stage digital camera, and an exquisite new sky blue colour,” mentioned Greg Joswiak, Apple’s senior vp of Worldwide Advertising. “Mixed with its skinny and lightweight, fanless design, all-day battery life, and the unbelievable capabilities of macOS Sequoia with Apple Intelligence, MacBook Air is not like every other laptop computer. And with a brand new decrease beginning worth of $999, MacBook Air delivers extra worth to shoppers than ever earlier than, making this the proper second to improve or expertise the Mac for the primary time.”
A Contemporary New Hue: Hi there, Sky Blue
Including a brand new option to the lineup of MacBook Air colours is the all-new sky blue. A wonderful, metallic mild blue that creates a dynamic gradient when mild displays off of its floor, sky blue joins midnight, starlight, and silver to finish the sensible array of colour selections for MacBook Air. All colour choices, together with sky blue, include a color-matched MagSafe cost cable.
M4: Efficiency to the Subsequent Stage
With M4 in MacBook Air, every little thing from each day actions like multitasking between apps to extra demanding duties like photograph and video enhancing is quicker and extra fluid. The M4 chip encompasses a highly effective 10-core CPU, an as much as 10-core GPU, and help for as much as 32GB of unified reminiscence, making the brand new MacBook Air as much as 2x quicker than the M1 mannequin.1 When in comparison with the quickest Intel-based MacBook Air, the M4 mannequin delivers as much as 23x quicker efficiency.1 With battery life on the brand new MacBook Air as much as 18 hours, Intel-based upgraders will rise up to 6 further hours, to allow them to get extra carried out on a single cost.1 The highly effective Neural Engine within the M4 chip, which accelerates AI-based duties, can be as much as 3x quicker than on MacBook Air with M1, considerably rising pace in duties like robotically enhancing images and eradicating background noise from a video.
MacBook Air with M4 delivers a brand new degree of efficiency:
- Spreadsheet calculation efficiency in Microsoft Excel is as much as 4.7x quicker than the quickest Intel-based MacBook Air, and as much as 1.6x quicker than the 13-inch MacBook Air with M1.1
- Video enhancing in iMovie is as much as 8x quicker than the quickest Intel-based MacBook Air, and as much as 2x quicker than the 13-inch MacBook Air with M1.2
- Picture enhancing in Adobe Photoshop is as much as 3.6x quicker than the quickest Intel-based MacBook Air, and as much as 2x quicker than the 13-inch MacBook Air with M1.1
- Internet searching is as much as 60 p.c quicker when in comparison with a PC laptop computer with an Intel Core Extremely 7 processor, and extra demanding duties rise up to 2x quicker efficiency.1
Constructed for Apple Intelligence
MacBook Air is constructed for Apple Intelligence, unlocking thrilling new capabilities that make Mac much more useful and highly effective. Customers can discover artistic new methods to precise themselves visually with Picture Playground, create the proper emoji with Genmoji, and make their writing much more dynamic with Writing Instruments. With new Siri enhancements, customers can transfer fluidly between spoken and typed requests to speed up duties all through their day, and Siri can reply 1000’s of questions on Mac options and settings, with step-by-step directions for do one thing on Mac. With entry to ChatGPT seamlessly built-in into Writing Instruments and Siri, customers can select to entry ChatGPT’s experience to allow them to get issues carried out quicker and simpler than ever earlier than. Customers can entry ChatGPT free of charge with out creating an account, and privateness protections are inbuilt — their IP addresses are obscured and OpenAI gained’t retailer requests. Customers can select whether or not to allow ChatGPT integration, and are in full management of after they use it and what data is shared with ChatGPT.
Designed to guard customers’ privateness at each step, Apple Intelligence makes use of on-device processing, that means that lots of the fashions that energy it run totally on gadget. For requests that require entry to bigger fashions, Non-public Cloud Compute extends the privateness and safety of Mac into the cloud to unlock much more intelligence. When utilizing Non-public Cloud Compute, customers’ information isn’t saved or shared with Apple; it’s used solely to meet their request.
All the time Digital camera-Prepared
A brand new 12MP Middle Stage digital camera with improved video high quality retains MacBook Air customers trying their greatest, whether or not at house, college, or work. Middle Stage robotically retains customers centered within the body as they transfer round — nice for connecting with family and friends over FaceTime or becoming a member of an essential assembly. It additionally helps Desk View, which concurrently shows the consumer and a top-down view of their desk, making video calls much more participating for individuals who need to showcase their newest DIY challenge or current a prototype at work.
Enhanced Show Assist
MacBook Air can simply energy a multi-display setup to make viewing and interacting with content material a breeze, for anybody from enterprise professionals on the workplace multitasking throughout a number of home windows, to college students in a dorm room tackling an enormous challenge throughout a number of apps. For customers who wish to unfold their work out, MacBook Air now helps as much as two 6K exterior shows, along with its built-in Liquid Retina show.
Every little thing Customers Already Love
Extra folks select MacBook Air over every other laptop computer. Along with what’s new, MacBook Air with M4 contains all the helpful options and capabilities which have made it so in style, together with:
- Reliability and sturdiness: The 13- and 15-inch MacBook Air characteristic a sturdy aluminum unibody enclosure that’s constructed to final, and are each lower than half an inch skinny, so customers can work, play, or create from wherever. The 13-inch mannequin gives the last word in portability for customers on the go, whereas the 15-inch mannequin gives much more room to multitask.
- Contact ID and Magic Keyboard: With the superior safety of Contact ID, customers can simply and securely unlock their MacBook Air, make on-line purchases with Apple Pay, and obtain apps. The snug and quiet Magic Keyboard is backlit and comes with a full-height perform row.
- Beautiful show: MacBook Air encompasses a sensible 13.6- or 15.3-inch Liquid Retina show with as much as 500 nits of brightness, help for 1 billion colours, and as much as 2x the decision of comparable PC laptops. Content material appears to be like vivid with sharp element, and textual content seems tremendous crisp.
- Versatile connectivity: MacBook Air with M4 options quick Wi-Fi 6E and Bluetooth 5.3. It additionally contains MagSafe charging and two Thunderbolt ports for connecting equipment like exterior storage and safety keys, together with a 3.5mm headphone jack.
- Mics and audio system: Customers will sound their greatest with a three-mic array and enhanced voice readability on audio and video calls. And with an immersive sound system that has help for Spatial Audio together with Dolby Atmos, customers will get pleasure from a three-dimensional soundstage for music and flicks.
An Unequalled Expertise: macOS Sequoia
macOS Sequoia completes the brand new MacBook Air expertise with a bunch of thrilling options, together with iPhone Mirroring, permitting customers to wirelessly work together with their iPhone, its apps, and notifications instantly from their Mac.3 Safari, the world’s quickest browser,4 now surfaces related data on websites in Highlights; summarizes articles within the redesigned Reader; retains movies entrance and heart in a brand new Video Viewer; and lets customers conceal distracting gadgets with Distraction Management. Gaming will get much more immersive with options like Customized Spatial Audio and enhancements to Sport Mode, together with a breadth of thrilling titles, together with Civilization VII, Wuthering Waves, and extra. Simpler window tiling means customers can keep organized with a window format that works greatest for them. The all-new Passwords app provides handy entry to passwords, passkeys, and different credentials — all saved in a single place. And customers can apply new, lovely built-in backgrounds for video calls, which embody quite a lot of colour gradients, or use their very own images.
Subsequent month, macOS Sequoia 15.4 will make it simpler than ever to arrange the brand new MacBook Air with iPhone. By merely bringing iPhone near Mac, customers can shortly and conveniently check in to their Apple Account to get their recordsdata, images, messages, passwords, and extra on their new MacBook Air.5
Higher for the Surroundings
MacBook Air is designed with the atmosphere in thoughts. As a part of Apple 2030, the corporate’s formidable aim to be carbon impartial throughout its complete carbon footprint by the tip of this decade, Apple is transitioning to renewable electrical energy for manufacturing, and investing in wind and photo voltaic tasks world wide to handle the electrical energy used to cost all Apple merchandise, together with MacBook Air. At the moment, all Apple amenities run on 100% renewable electrical energy — together with the information facilities that energy Apple Intelligence.
To realize Apple 2030, the corporate is designing merchandise with extra recycled and renewable supplies, which additional drives down the carbon footprint. MacBook Air options over 55 p.c recycled content material total, essentially the most in any Apple product. This contains 100% recycled aluminum within the enclosure and 100% recycled uncommon earth parts in all magnets. The battery incorporates 100% recycled cobalt and — in a primary for any Mac — over 95 p.c recycled lithium. MacBook Air meets Apple’s excessive requirements for power effectivity, and is freed from mercury, brominated flame retardants, and PVC. The packaging is totally fiber-based, bringing Apple nearer to its aim to take away plastic from all packaging by the tip of 2025.6
Pricing and Availability
- Prospects can pre-order the brand new MacBook Air with M4 beginning in the present day on apple.com/retailer and within the Apple Retailer app in 28 nations and areas, together with the U.S. It should start arriving to clients, and will likely be in Apple Retailer places and Apple Licensed Resellers, beginning Wednesday, March 12.
- The 13-inch MacBook Air with M4 begins at $999 (U.S.) and $899 (U.S.) for training, and the 15‑inch MacBook Air with M4 begins at $1,199 (U.S.) and $1,099 (U.S.) for training. Each can be found in sky blue, midnight, starlight, and silver.
- Further technical specs, configure-to-order choices, and equipment can be found at apple.com/mac.
- Apple Intelligence is on the market on all Mac fashions with M1 and later, in localized English for Australia, Canada, Eire, New Zealand, South Africa, the UK, and the U.S. Further languages — together with French, German, Italian, Portuguese (Brazil), Spanish, Japanese, Korean, Chinese language (simplified), English (Singapore), and English (India) — will likely be obtainable in April, with extra languages coming over the course of the 12 months, together with Vietnamese. Some options, functions, and companies will not be obtainable in all areas or all languages.
- With Apple Commerce In, clients can commerce of their present pc and get credit score towards a brand new Mac. Prospects can go to apple.com/store/trade-in to see what their gadget is price.
- AppleCare+ for Mac gives unparalleled service and help. This contains limitless incidents of unintentional injury, battery service protection, and 24/7 help from the individuals who know Mac greatest.
- Each buyer who buys instantly from Apple Retail will get entry to Private Setup. In these guided on-line periods, a Specialist can stroll them by way of setup, or concentrate on options that assist them benefit from their new gadget. Prospects may also study extra about getting began with their new gadget with a At the moment at Apple session at their nearest Apple Retailer.
- Prospects within the U.S. who store at Apple utilizing Apple Card pays month-to-month at 0 p.c APR after they select to take a look at with Apple Card Month-to-month Installments, they usually’ll get 3 p.c Day by day Money again — all up entrance. Extra data — together with particulars on eligibility, exclusions, and Apple Card phrases — is on the market at apple.com/apple-card/monthly-installments.
About Apple
Apple revolutionized private know-how with the introduction of the Macintosh in 1984. At the moment, Apple leads the world in innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple Imaginative and prescient Professional. Apple’s six software program platforms — iOS, iPadOS, macOS, watchOS, visionOS, and tvOS — present seamless experiences throughout all Apple units and empower folks with breakthrough companies together with the App Retailer, Apple Music, Apple Pay, iCloud, and Apple TV+. Apple’s greater than 150,000 staff are devoted to creating the most effective merchandise on earth and to leaving the world higher than we discovered it.
- Testing was carried out by Apple in January 2025. See apple.com/macbook-air for extra data. Battery life varies by use and configuration. See apple.com/batteries for extra data.
- Outcomes are in comparison with previous-generation MacBook Air methods with Apple M1, 8-core CPU, 8-core GPU, 16GB of RAM, and 2TB SSD; and 1.2GHz quad-core Intel Core i7-based MacBook Air methods with Intel Iris Plus Graphics, 16GB of RAM, and 2TB SSD.
- Accessible on Mac computer systems with Apple silicon and Intel-based Mac computer systems with a T2 Safety Chip. See necessities on apple.com/macos/macos-sequoia. Some iPhone options (for instance, digital camera and microphone) aren’t appropriate with iPhone Mirroring.
- Testing was carried out by Apple in August 2024. See apple.com/safari for extra data.
- Accessible subsequent month on macOS Sequoia 15.4 with iPhone and iPad working iOS 18.4, iPadOS 18.4, or a later model.
- Primarily based on retail packaging as shipped by Apple. Breakdown of U.S. retail packaging by weight. Adhesives, inks, and coatings are excluded from our calculations of plastic content material and packaging weight.
Press Contacts
Starlayne Meza
Apple
Lizette Viviana Du Pond
Apple
Apple Media Helpline
