Operations
Photograph: &pizza
Could 27, 2025
Washington, D.C.-based &pizza thinks its pizza costs are too excessive. In a head-turning transfer, the model has slashed its pricing throughout the board, in keeping with a press launch.
Along with dialing again costs, the model has additionally simplified the best way company order their favourite pies, knots, drinks and desserts. Now below a class referred to as The Fundamentals are the model’s Cheese and White pies, in addition to a brand new one-topping, one drizzle choice, every of which can be simply $10.
&pizza’s specialty and restricted time pies in addition to Craft Yo Self (CYO) choices the place company can create their very own recipe, are actually below a class referred to as The Hits, and have been lowered to only $12. The model can also be extending financial savings on all knots, which are actually simply $6, canned sodas which are actually simply $2 and craveable chocolate chunk or sugar cookies, which have been lowered to only a greenback.
“We determined to do one thing that different chains are merely afraid to do — we referred to as ourselves out for being overpriced, and determined to chop the BS and costs,” mentioned Mike Burns, CEO of &pizza. “We cannot be like the remainder of the business that masquerades about offering ‘worth’ with a holier-than-thou vibe, whereas on the identical time quietly elevating costs. Will this transfer win us a Nobel Peace Prize? Our magic eight ball says unlikely, however we’re assured that it is the proper factor to do and on the very least, a small gesture to our company letting them know now we have their backs.”
The pricing transfer additionally comes on the heels of the model’s new $7 half cheese pie and drink combo. Out there from open to 4 p.m. each day in any respect areas, the combo has helped the model drive vital site visitors and seize extra of the lunch hour because it was launched earlier this spring.
&pizza was based in 2012 and has areas on the East Coast in New Jersey, Pennsylvania, Washington D.C., Maryland and Virginia.
