Exports of Loire Valley wine rose 5.9% by worth in 2024, reaching €200m and marking a document since 2000, based on knowledge from commerce physique InterLoire and French customs.
The rise in worth has been attributed to a rising demand on the export marketplace for higher-value bottles, significantly within the glowing and white wine classes which collectively made up 80% of the export worth final 12 months. Chenin Blanc stood out as significantly standard overseas.
5 international locations – the US, Germany, the UK, Belgium and Canada – represented 70% of export worth final 12 months, whereas the strongest progress markets have been areas which at the moment have far decrease ranges of Loire wine illustration: the Baltic States, Italy, the UAE and Finland.
The optimistic development for the area was additionally mirrored in a 5% rise in quantity from 2023. Final 12 months it exported 55 million bottles, representing 22% of whole Loire wine gross sales.
‘Exports are a real progress driver for our sector. We’re pleased with the robust outcomes achieved in 2024, which have allowed us to be among the many most dynamic French wine areas overseas,’ mentioned Camille Masson, president of InterLoire.
‘We’re taking one other step in the direction of the ambition set out in our Loire 2030 plan, which is to achieve 30% of volumes exported by 2030,’ Masson added.
Glowing and white wine exports additionally fared properly by quantity, recording 12% and 4% respective progress year-on-year. Volumes of pink and dry rosé, nonetheless, fell by 5% and off-dry rosé by 2%.
Greater than half of the general export by quantity was accounted for by German, US and Belgian markets, all three of which skilled progress.
Exports of French wine fell 3% to €10.9bn in 2024 as international customers sought out cheaper options to pricey Bordeaux and Champagne. Whereas higher-value Loire wines have been standard on the export marketplace for the previous 20 years, these largely stay decrease in cost-per-bottle than wines from another main French areas.
