Unique Elijah Craig Single Barrel Bourbon Genesis Bottling Out there Beginning June 13
GEORGETOWN, KY (Jun 11, 2025) – Georgetown, Kentucky, proudly launches Bourbon Genesis, a brand new marketing campaign inviting bourbon lovers and historical past lovers to find the birthplace of America’s native spirit. This initiative locations Georgetown on the coronary heart of Kentucky’s bourbon journey, honoring its legacy as the positioning the place Reverend Elijah Craig first distilled bourbon in 1789.
On the heart of this story is Royal Spring Park, nestled in historic downtown Georgetown. Right here, Elijah Craig, a fiery Baptist preacher turned pioneering distiller, used the limestone-rich spring water to create a whiskey not like every other. That very same 12 months, Craig grew to become the primary to age whiskey in new charred oak barrels, a course of that defines bourbon to this present day, imparting its signature amber hue and flavors of caramel, vanilla, and spice.
“Bourbon Genesis is greater than a marketing campaign, it’s a pilgrimage to the place bourbon started,” stated Lori Saunders, government director of the Georgetown/Scott County Tourism Fee.
Georgetown continues to mirror Craig’s spirit of innovation and hospitality, providing guests a vibrant mix of meals, drink, and tradition in its walkable downtown.
To kick off the marketing campaign, a bunch of bourbon influencers visited Georgetown, beginning with a non-public assembly at Native Feed with Chef Justin Thompson, earlier than touring the Heaven Hill Bourbon Expertise to pick a particular barrel of Elijah Craig Bourbon, which was bottled as Bourbon Genesis Single Barrel.
This unique Bourbon Genesis bottle, a non-public barrel choose from Heaven Hill, will debut on the Founders’ Sip occasion hosted by Maime’s Wonderful Wine & Items in Georgetown on Friday, June 13, 2025, from 6:00–8:00 p.m. Following the discharge, bottles can be out there for buy at Maime’s. Jeremy Atwood, a Kentucky native and Lead Bourbon Educator at Heaven Hill, can be main the Founders Sip occasion. A former non-profit chief, Jeremy holds levels in Historical past and Theology and now shares his deep love of bourbon and storytelling with friends from all over the world. Style, Choose, Repeat members will obtain the bottle of their summer season subscription.
The Bourbon Genesis barrel was handpicked by a panel of esteemed bourbon voices: Orlando “OJ” Lima, Jack Beguedou, Victor Sizemore, Tom Wilmes, Seth Thompson, Jess Ann Zimlich, Jeremy Chapline, Justin Thompson, and Chad Cole. Notably, Beguedou was named High Spirits Influencer by the American Distilling Institute in 2024.
Attendees can be among the many first to expertise the Founders’ Sip and should buy one bottle of Bourbon Genesis throughout the occasion. Urged retail pricing is $115 per 750 mL and it’s 123 proof. Tickets can be distributed first-come, first-served on the door.
For extra info, go to www.bourbongenesis.com
About Go to Georgetown, Kentucky
Georgetown, Kentucky is devoted to showcasing the wealthy historical past, vibrant tradition, and distinctive experiences that make Georgetown a premier journey vacation spot. From bourbon heritage to scenic landscapes, family-friendly experiences and outside adventures, Georgetown provides one thing for everybody.