CHICAGO, Illinois – 3 Tier Drinks, a Chicago-based fractional knowledge analytics and gross sales consulting agency, is happy to welcome six new workforce members to its fast-growing roster of expertise.
Turiya Luzadder joins 3 Tier because the Chief Working Officer, bringing over twenty years of analytics and technique expertise within the consumer-packaged items trade. As the brand new strategic chief of individuals and processes, she is going to report on to the Founder Donn Bichsel Jr. On this newly established function, she is going to drive scale and innovation, whereas sustaining 3 Tier’s tradition of customer-centricity and agile execution.
Most not too long ago, Luzadder was Chief Development Officer at SGS & Co, a world packaging design and manufacturing company the place she led technique, business operations, and advertising and marketing. Previous to that, Luzadder spent practically a decade in numerous management roles at MillerCoors main a large number of strategic analytics initiatives and managing the partnership with NielsenIQ. She additionally hung out in gross sales and analytics at Heineken USA, Anheuser-Busch and Michael Skurnik Wines.
“That is an thrilling time to hitch 3-Tier, as each the workforce and consumer base have grown exponentially over the previous yr. I’m so bullish on what this unbelievable workforce of trade veterans and rising stars can accomplish. Moreover, our partnerships with NIQ and VIP have by no means been stronger; their strategic plans within the beverage ecosystem present unbelievable alternatives for the trade. We look ahead to unveiling a handful of recent knowledge and analytics options to our beverage purchasers quickly,” mentioned Turiya Luzadder.
“Surrounding your organization with proficient individuals makes your purchasers comfortable, discovering somebody to information and help these individuals is essentially the most tough step. Our group wanted to develop the imaginative and prescient of making entry and understanding of knowledge throughout all beverage verticals and tiers. There has at all times been just one particular person for this function – we welcome Turiya to three Tier Drinks the place her depth of expertise will take us all to this subsequent stage. It is a transformational day for our purchasers, companions and inner group” says 3 Tier Founder Donn Bichsel Jr.
3 Tier additionally welcomes Jason Grzyb and Linda Zunas as Consultants and Devon Hevener as an Analyst. Previous to becoming a member of 3 Tier, Gryzb served as an IRI Advisor for nearly 30 years, main groups throughout numerous CPG verticals. Zunas has 20 years within the Wine and Spirits area, together with eight years with Nielsen Analytics and can associate with trade thought chief Danny Brager. Hevener beforehand labored with the American Cider Affiliation as a client knowledge and market researcher.
The ultimate additions to three Tier’s new expertise are interns Aliyat Egbebi and Riley Martin. Each Juniors at Depaul College and the College of Tennessee respectively, Egbebi will concentrate on media and communications, whereas Martin will help the analytics and knowledge administration workforce.
The brand new hires come as 3 Tier Drinks continues to expertise important progress in its various consumer portfolio of beverage suppliers and distributors. The addition of Turiya Luzadder, Jason Gryzyb, Linda Zunas, Devon Hevener, Aliyat Egbebi and Riley Martin will improve the corporate’s potential to ship significant knowledge that help assured enterprise choices.
About 3 Tier Drinks: 3 Tier Drinks is a workforce of extremely skilled beverage and alcohol trade consultants, offering gross sales knowledge reporting, consulting, and providers to greater than 250 beer, wine, and spirits suppliers and distributors. In partnership with NIQ and VIP, 3 Tier Drinks is devoted to serving to purchasers leverage knowledge to help and develop their manufacturers.
